In an insightful interview with Athletech News, OPEX's CEO Carl Hardwick shared the vision behind CoachRx, our all-in-one fitness coaching software designed to deepen the coach-client relationship amidst the rise of artificial intelligence and smart technologies in the fitness industry. CoachRx stands as a testament to the power of human connection in achieving personal fitness goals.

The Essence of CoachRx

Launched in 2021 and fully released after a successful beta phase, CoachRx has continually evolved to offer fitness coaches a seamless way to manage their business operations, professionalize their services, and most importantly, cultivate meaningful relationships with their clients (you can view our release updates on our change log here). By distinguishing between careless, careful, and caring relationships, CoachRx aims to find a balance that benefits both the coach and the client, fostering a partnership based on mutual respect and understanding.

A New Approach to Coaching

Carl Hardwick emphasized that the future of coaching lies in true personalization, human connection, and robust coaching systems supported by technology. CoachRx enables this future by encouraging meaningful interactions, or "touchpoints," between coaches and clients through its innovative mobile app. These touchpoints allow coaches to maintain effective communication without overwhelming their clients, striking the perfect balance between guidance and autonomy.

Features Designed for Success

CoachRx boasts a range of features to enhance communication and compliance, including bespoke branded consultation notes, video consultation scheduling, and a comprehensive exercise and lifestyle design toolkit. Additionally, the platform offers an exceptional one-on-one coaching education experience, further supported by LearnRx, OPEX's on-demand education platform.

Meeting Coaches Where They Are

Recognizing the diversity in coaching practices, CoachRx caters to both in-person and remote trainers. The platform's focus on relationship, communication, and efficiency is designed to replicate the impact of face-to-face interactions as closely as possible, ensuring that remote coaching is just as effective.

The Impact on Health and Wellness

The improved connectivity facilitated by CoachRx translates to better health and wellness outcomes. By enabling coaches to forge strong connections with their clients, CoachRx ensures higher compliance with fitness plans, leading to more meaningful and sustainable results.

Looking Ahead

While specifics about future enhancements were not disclosed, Carl Hardwick hinted at exciting developments, including an upgraded user flow for client onboarding, improved workout tracking, and gamification features to enrich the CoachRx experience further.

Conclusion

CoachRx by OPEX is not just software; it's a movement towards prioritizing human connection in the fitness industry. As AI and technology continue to shape our world, CoachRx is leading the industry utilizing the tech while standing as a beacon for personalization and genuine relationships, proving that in the journey to fitness and wellness, the human touch is irreplaceable.

You can read the full Athletech News article here.

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