Build a Coaching Practice That
Values Depth Over Volume
Design complete programs efficiently. Deliver high-impact 1:1 coaching. Scale to full-time income.
Trusted by 8,000+ coaches | Free migration & onboarding
Design Complete Programs
in a Fraction of the Time
Create professional, holistic programs across exercise, nutrition, and lifestyle with advanced design tools, AI-powered assistance and intelligent workflows.
Unified program calendar with AI assistant (RxBot)
60+ OPEX-designed program templates
Periodization and planning tools
Video/voice/text communication
Deliver High-Impact 1:1 Coaching
Professional tools to communicate, connect, and coach with impact.
Intelligent coach dashboard
Video coaching and messaging
Touchpoint tracking
Progress reports and real-time feedback
Scale to Full-Time Income Without the Chaos
Streamline operations so you can focus on coaching, not admin.
Automated billing (Stripe)
Business metrics and reporting
Custom storefronts
Team management
Why CoachRx Is Different
CoachRx is built for coaches who:
- Value depth over volume
- Practice individual design, not just template delivery
- See coaching as a relationship, not a transaction
- Want technology that amplifies their presence, not replaces it
- Build sustainable professional careers
Most platforms optimize for automation and scale. We optimize for coaching depth and career sustainability.
LifestyleRx
Coach the Whole Person
Real transformation happens in the 23 hours your clients aren't working out.
Prescribe and track daily behaviors
Visual calendars with compliance metrics
Wearable integrations
Automated health data sync
The Path to Sustainable Coaching
0–20 Clients
Professional tools that position you as an expert from day one.
20–40 Clients
Efficient systems that help you go full-time without sacrificing quality.
40–60+ Clients
Your sustainable sweet spot — maintain depth while optimizing rates and systems.
Hear From Coaches Who Refuse to Compromise
-
![A man holding a medicine ball over his shoulder while a woman spots and supports him during a workout in a gym.]()
Coach Kyle Krancher, Owner, Train & Able
"CoachRx has improved my business drastically by streamlining operations. Not to mention, it’s cut down on my expenses as the subscription is more affordable than TrueCoach. The app has made both front and back of house more robust without added complexity."
-
![A woman lifts a dumbbell while a male trainer watches her in a gym.]()
Coach Bruno Rocha, Owner, Get.The.Coach
“Just the perfect tool. It can hold all the information a coach needs, and I’m not only talking about the programing, time management and consultations. I’m talking about personal client data, nutrition and actual lifestyle coaching. The virtual coach-client relationship has never been so easy and efficient as with CoachRx.”
-
![Two men standing in a gym, one shirtless with tattoos and muscular build, the other wearing a gray t-shirt and black pants.]()
Dr. Austin Schoen, Sports Chiropractor, Owner of Warrior Sports Wellness
Whether it's custom rehab plans or their performance programs, the use of CoachRx has allowed me to get more out of my athletes and coach athletes all over the world”
-
![Young woman performing a squat exercise with a barbell loaded with weights in a gym, with a man observing in the background.]()
Remote Coach Sam Smith, Proof3 Coaching
CoachRx gave us the ability to develop a seamless way of designing our programs and distributing them to our users while retaining all of the functions we wanted from the onset. Now we are able to offer not only world-class individual design through CoachRx, but also world-class programs.”
-
![A trainer demonstrates an exercise to a woman in a gym. The woman is kneeling on a fitness bench, wearing a pink tank top and blue leggings, while the trainer sits on a platform and explains with hand gestures. The gym has various fitness equipment and large windows showing outside greenery.]()
Coach & Gym Owner Brandon Wilton, CrossFit South Bend
CoachRx allows me to deliver my group program design efficiently from the back end, and on the front end my clients get an amazing app experience. It allows for better results and retention due to the ability to have conversations with each client and tweak their program design. It also offers a seamless transition when group design clients want to move to higher level services like individual design.”
-
![A man with a beard and white t-shirt standing in a gym with weightlifting equipment in the background.]()
Dr. Frank Tardi, PT, DPT, CSCS
“After a handful of in-person sessions, I use CoachRx to continue disseminating Prescriptive Exercise Program (PEP) or Performance Training Program (PTP) in a remote setting. My clients may utilize the clinic gym to complete or can be tailored to any setting available to the client.”
-
![A smiling man in a black t-shirt with the words 'Always Move With Purpose' stands in a gym, resting his arm on a large black medicine ball held on his shoulder, with colorful weight plates and exercise equipment in the background.]()
Coach Austin Kapetanakis
“My in-person and remote clients love the app and the communication we have both in and out of the gym. CoachRx streamlines my coaching workflow, helping me make data driven program design decision, and consistently communicate with all of my clients.“
Assess
Coaching begins with truth. Gather data, observe patterns, and measure progress to build objective awareness — CoachRx turns assessment into insight you can act on.
Consult
Connection drives change. Structured communication helps guide behavior and deepen relationships — CoachRx makes every interaction meaningful and scalable.
Design
Where principle meets practice. Turn insights into personalized training, lifestyle, and nutrition prescriptions that evolve over time — efficiently and creatively.
Business
Coaching becomes a profession. Systemize your operations, measure performance, and create stability — CoachRx connects the art of coaching with the structure of business.
See All Features
Make the Switch Stress-Free
Our transition team handles data migration, setup, and training so you can focus on coaching.
Complete Migration
We handle the transition for you, so your data, clients, and programs move over seamlessly.
One-on-One Guidance
Work directly with a product specialist to get your setup right from the start.
Support from Actual Coaches
Our support team is made up of real coaches who understand your workflow and goals.
Common Questions From Coaches Like You
-
No, the opposite. CoachRx automates the tedious mechanics (billing, templates, progress tracking, surfacing insights and opportunities) so you have MORE time for genuine, personal coaching conversations. Our most successful coaches use CoachRx to handle admin work so every client interaction can be thoughtful and individual.
-
If you're juggling multiple tools for exercise, nutrition, lifestyle, communication, and business management, yes. CoachRx consolidates everything into one professional platform, saving you 5-10 hours per week and presenting a premium client experience that justifies higher rates. Plus, we handle migration for free.
-
It depends on your coaching style and life goals. Most individual design coaches find their sweet spot between 40-60 clients, enough for full-time income ($80K-150K+), small enough to maintain deep relationships. CoachRx helps you stay organized at whatever roster size works for you.
-
Absolutely. CoachRx is built for coaches, not tech people. We offer daily onboarding webinars, 1:1 setup calls with Ashley (who's a coach herself), extensive tutorials, and responsive support from people who actually understand coaching. Most coaches are programming clients within their first week.
-
Yes, CoachRx costs less and offers more. Our CTO founded TrueCoach, learned what coaches needed, and is now innovating with CoachRx to deliver it:
✓ Lower subscription fees
✓ Unified exercise + nutrition + lifestyle calendar
✓ Premium client app with wearables
✓ AI-powered program design (RxBot)
✓ Support from practicing coaches
✓ Free migration (we know TrueCoach inside-out) -
Simple, transparent tier pricing based on active clients: - 1-5 clients: $29/month - 6-50 clients: $79/month - 51-150 clients: $149/month
Example ROI at 50 clients: If you charge $199/month per client, that's $9,950/month revenue for just $79/month in software costs (0.8% of revenue).
See complete pricing details here.
-
Yes, 14-day free trial with full platform access. Test RxBot AI assistant, explore the program library, add yourself as a client to build a program and lifestyle plan, join the onboarding webinar, book a demo call. If it's not right for you, just walk away, no hard feelings.
Not Ready to Trial?
Book a 20-minute discovery call. We'll learn about your practice, identify roadblocks, and show you relevant features, no pressure.
Ready to Build Your Sustainable Coaching Practice?
Join 8,000+ coaches who've chosen the platform built for Individual Design Coaches.
14-Day Trial Includes: Full access • 60+ templates • AI assistant • Migration support • 1:1 demo
Join Our Mailing List
Stay up to date with the latest coaching principles and systems.